Strategy concepts | 3by3Grid
Defining long-term direction and competitive positioning to create sustainable advantage. Includes market analysis, business models, scenario planning, value proposition design, portfolio decisions, and strategic prioritisation.
Strategy concepts
- Ansoff Matrix: How to Choose the Right Growth Strategy The Ansoff Matrix helps managers and strategists evaluate and prioritise growth options by mapping the level of risk associated with entering new markets or developing new products against their curr…
- Balanced Scorecard: Link Strategy to Goals, Action and Results The balanced scorecard resolves the recurring problem of strategy remaining confined to planning documents while day-to-day operations run on disconnected priorities, by giving managers a structured…
- BCG Matrix: How to Decide Where to Invest, Hold, or Exit The BCG Matrix helps managers and executives decide where to invest time, money, and leadership attention by clarifying which products, services, or initiatives drive growth, generate cash, or drain…
- Blue Ocean Strategy. Create Uncontested Market Space and New Demand Blue Ocean Strategy gives managers a structured method to move beyond overcrowded, price-driven markets and design a differentiated value proposition that creates new demand and unlocks sustainable g…
- Business Model Canvas: Design and Stress Test Your Business Approach A Business Model Canvas helps you clarify how your organisation creates, delivers and captures value so you can make strategic decisions with more confidence and focus.
- Core Competencies: Identify What Your Organisation Should Truly Be Great At Core competencies help you cut through strategic noise by clarifying what your organisation must excel at to win, so you can focus investment, build the right capabilities, and make confident trade-o…
- Curry’s Pyramid: Prioritise Customer Relationships Curry's Pyramid helps you segment customers by value and engagement so you can focus marketing and relationship effort where it delivers the greatest long-term return, rather than spreading attention…
- Customer Personas: Strengthen Product and Team Decisions Customer personas help managers cut through internal assumptions by giving teams a shared, evidence-based picture of who they are building for, reducing wasted effort and improving alignment across p…
- Henderson and Venkatraman Model: Align Business and Technology Strategy The Henderson and Venkatraman Model helps you align business strategy, organizational design, and technology decisions so execution supports strategic intent rather than pulling the organization in d…
- Hoshin Kanri Planning: Aligning Strategy to Every Team Level Hoshin Kanri helps organisations close the gap between strategic intent and daily execution by creating a clear, structured line of sight from leadership objectives down to individual team priorities.
- How to Spot Disruptive Innovation Before It Hits You The Disruptive Innovation Framework helps managers identify whether a new market entrant represents a genuine strategic threat or a sustainable opportunity, so they can allocate resources and respond…
- Kay’s Distinctive Capabilities: Turn Strategy into a Defensible Advantage Kay’s Distinctive Capabilities helps managers identify and build the few critical strengths that competitors cannot easily copy, so strategy moves from intention to a sustained competitive advantage.
- Market Segmentation: Turning Broad Markets Into Actionable Customer Groups Market segmentation gives managers a structured way to move beyond broad market assumptions, identifying distinct customer groups so that resources, messaging, and product decisions can be focused wh…
- McKinsey’s Three Horizons: Balance Today’s Results with Tomorrow’s Growth The McKinsey 3 Horizons framework gives managers a structured way to allocate attention and resources across current operations, emerging initiatives, and long-term bets so that operational pressure…
- Minimum Viable Product (MVP): Test Assumptions Before You Scale The Minimum Viable Product technique helps you reduce the risk of building the wrong product by testing core assumptions early, allowing faster learning, clearer prioritisation, and more confident in…
- PESTLE Analysis: Plan With Confidence in Uncertain Markets PESTLE analysis gives managers a structured way to map the external political, economic, social, technological, legal, and environmental forces shaping their business environment, so strategic decisi…
- Porter’s Five Forces: Understanding Competitive Pressures Porter's Five Forces helps managers evaluate the structural dynamics of any market, revealing where competitive pressure is most likely to erode profitability and informing sharper decisions about wh…
- RFM Analysis: Identify Your Most Valuable Customers RFM Analysis helps you identify which customers deserve the most attention by revealing who buys most recently, most often, and with the highest value, so you can focus resources where they deliver t…
- Roadmapping: Turn Vision into Executable Milestones Roadmapping helps you translate a high-level vision into clear milestones and deliverables so teams can align priorities, sequence work, and execute with confidence rather than drifting between disco…
- Scenario Design: Anticipate Risks and Strengthen Your Strategic Choices Scenario design helps managers stress test strategies, explore alternative futures, and make more confident decisions under uncertainty.
- SOAR Analysis: Strengths-based Alternatives For Change And Improvement Programmes SOAR Analysis helps managers and teams move from problem-focused planning to possibility-focused action by building initiatives around existing strengths and shared aspirations rather than gaps and t…
- Strategy Maps: Align Teams, Priorities, and Outcomes Strategy maps help organisations translate high-level goals into a visible, connected picture of cause-and-effect relationships, making it easier for managers to align team effort and show how each f…
- SWOT Analysis: Strengthen Strategy and Team Planning SWOT Analysis gives managers a structured method for assessing the internal strengths and weaknesses of their team or organisation alongside the external opportunities and threats they face, so strat…
- TOGAF: Align Business Strategy and IT Architecture TOGAF helps organizations align business goals and IT capabilities by providing a structured approach to designing, governing, and evolving enterprise architecture at scale.
- Use OGSM to Align Your Team with Organisational Goals OGSM (Objectives, Goals, Strategies, Measures) helps managers close the gap between high-level organisational ambition and the day-to-day priorities of their teams by creating a single, visible line…
- User Journey Mapping: Focus MVPs on Real Customer Pain User Journey Mapping helps teams identify where real user friction occurs so MVPs can test meaningful problems instead of shipping features based on assumptions.
- Value Chain Analysis: How to Find Competitive Advantage Value Chain Analysis helps managers identify which activities in their organisation create the most value, where costs and inefficiencies are hidden, and how to make strategic choices that strengthen…
- Value Proposition Canvas: Design Offers That Match Real Customer Needs The Value Proposition Canvas helps managers design and refine products or services that genuinely address the real needs, frustrations, and goals of their target customers, reducing the risk of inves…
- Vision Setting Workshops: Create Alignment and Anchor Strategy Vision Setting Workshops help teams align on a clear, shared end goal, reducing ambiguity and enabling more confident planning, prioritisation, and decision-making.
- VMOST: Connect Long-Term Vision To Specific Tactics VMOST gives managers a structured way to connect long-term organisational vision to the specific tactics that teams execute day to day.